Description
Excellent condition. Pages are crisp and clean with no markings.
This immaculate copy of the 17th edition of “Contemporary Marketing” by Louis E. Boone offers a comprehensive exploration of the ever-evolving field of marketing. Published in 2017, this authoritative textbook provides students and professionals with a deep understanding of the principles, strategies, and practices that drive successful marketing campaigns in the modern business landscape. Boone’s extensive experience as a marketing educator and consultant shines through in his clear and engaging writing style, making complex concepts accessible to readers of all levels. With its emphasis on real-world applications and case studies, this book is an invaluable resource for anyone seeking to stay ahead of the curve in the dynamic world of marketing. Collectors and readers alike will appreciate the pristine condition of this like-new copy, ensuring a rewarding and immersive reading experience.
