Description
1972 8th printing. Paperback cover has significant wear, scuffs, small marks and stains, and bending. Spine has significant reading creases and wear. Pages have some marks but largely are clean and the binding is secure.
This well-loved copy of “How to Outsell the Born Salesman” by William W. Frank is a testament to its enduring popularity as a guide to sales success. First published in 1959, this book challenged the notion that great salespeople are born, not made. Frank’s innovative approach emphasized developing skills through practice and self-improvement techniques. His methods were widely adopted by companies seeking a competitive edge in the post-war economic boom. This 8th printing from 1972 reflects the book’s lasting impact as a sales training classic. Despite its worn exterior, the intact binding and largely clean pages allow readers to delve into Frank’s timeless wisdom on cultivating a winning sales mindset and strategies. A fascinating artifact of 20th-century business literature, this copy holds appeal for collectors interested in the evolution of sales philosophies and self-help genres.
